Gene Larew Fishing Lures Catalog

Revolutionizing the fishing game, Gene Larew Fishing Lures pioneered salt-impregnated soft plastics that keep fish biting. With innovative designs like the Floating Series Finesse Craw and the Hoodaddy, these lures offer unmatched performance and attraction. Built for serious anglers, Gene Larew’s creations have shaped the bass fishing industry—because the right bait makes all the difference.

Gene Larew Fishing Lures brings innovation and quality to every cast, offering anglers a premium selection of soft plastic baits designed for superior performance in various fishing conditions.

Product Categories

Soft Plastic Craws

The Floating Series Finesse Craw is built for versatility, making it a reliable choice for both finesse and power fishing. Its buoyant design and lifelike movement attract fish in multiple water conditions, ensuring an effective presentation.

Shad-style Baits

The Baby Mega Ring Shad is crafted with a paddle tail that creates a natural, waving action, mimicking the movement of leeches or small baitfish. This design makes it an excellent choice for anglers targeting predatory fish.

Salt-impregnated Lures

These lures are infused with salt, giving them a taste that encourages fish to hold on longer, increasing the chances of a solid hook set. This feature provides a significant advantage in catching more fish successfully.

General Soft Plastic Baits

Manufactured with advanced injection molding techniques, these soft plastic baits are built for durability and top-tier performance. Their precise design ensures an appealing action in the water, making them a staple in any angler’s tackle box.

Gene Larew Jacob Wheeler Hammer Craw

Customer Reviews

David Reynolds
“As an avid bass fisherman, I’m always looking for lures that give me an edge, and the Floating Series Finesse Craw exceeded my expectations. The buoyancy makes a huge difference when working through cover, and the way it moves in the water is incredibly realistic. I’ve had bass strike hard and fast, and the durability of these lures means I can fish multiple catches without switching baits constantly. If you’re serious about finesse fishing, this is a must-have!”

Emily Parker
“I’ve been using the Baby Mega Ring Shad for a few months now, and it has completely changed my fishing experience. The paddle tail gives it such a lifelike motion, and I’ve noticed that even finicky fish can’t resist it. Whether fishing in clear or murky water, this bait consistently performs. Plus, the material holds up well, so I don’t have to replace it as often as other soft plastics I’ve tried. Highly recommend!”

James Mitchell
“The salt-impregnated lures from Gene Larew have made a huge impact on my catch rate. The salt infusion really does make fish hold onto the bait longer, giving me the extra seconds needed to set the hook properly. I’ve landed some of my biggest fish using these lures, and I won’t go back to anything else. The quality and effectiveness of these baits are unmatched!”